By Irene Gaitirira and World Health Organisation
Published December 14, 2017
The World Health Organisation (WHO) of the United Nations has commended South Africa’s Parliament for passing a bill to regulate sugary drinks by imposing an 11% tax on soft drinks with effect from April 1, 2018.
“I congratulate the Republic of South Africa’s parliament for passing the law to introduce a health promotion levy on sugary drinks in 2018,” says Dr Rufaro Chatora, WHO’s Representative to South Africa. “South Africa’s lawmakers must be commended for their steadfastness in the face of immense industry pressure, as well as their foresight and determination to put the health of their citizens before the profits of corporate entities.”
Dr Chatora says the move shall promote ‘the health of the country’s citizens and reducing diet-related noncommunicable diseases (NCDs), such as diabetes’.
Dr Chatora South Africa’s parliament is leading the way for other countries in Africa, and around the world, to follow.
“The sugary drinks tax bill paves the way for South Africa to join the growing global movement of nations using fiscal policies to reduce consumption of unhealthy products while raising sorely needed revenues for social services like universal health coverage,” Chatora says.
According to WHO, more than 30 countries have either introduced a tax on sugary drinks or, like South Africa, the United Kingdom of Great Britain and Northern Ireland and the United Arab Emirates, passed legislation to implement such a fiscal policy. A larger group of countries, including the Philippines, Antigua, Nepal and Seychelles, are considering introducing a tax on sugary drinks.
Saying “Experience from other countries that have implemented the tax demonstrates its potential to reduce consumption of sugar and raise revenues that can be used to prevent and control diabetes, obesity and other NCDs,” WHO recommends governments to introduce effective taxation on sugar-sweetened beverages to help reduce excessive sugar intake.
“WHO will continue working with South Africa to implement measures that protect children and adults alike from avoidable health risks, like sugary drinks, unhealthy diets, tobacco use, harmful use of alcohol and physical inactivity,” says Chatora.
Taxation on SSB is just one of a range of cost-effective measures proposed by WHO to curb the threat of NCDs, responsible for the deaths of 16 million people every year before the age of 70.
Other interventions targeting obesity include nutrition labelling; marketing restrictions of unhealthy foods and beverages to kids; fruit and vegetable subsidies; physical activity policies and social marketing campaigns. At the World Health Assembly in 2017, such measures were endorsed as part of the “Best buys” and other recommended interventions for the prevention and control of noncommunicable diseases
WHO says its Member States around the world have committed to halt the rise of obesity and diabetes, reduce premature death from NCDs by 25% by 2025 and one-third by 2030, the latter target in line with the Sustainable Development Goals of the UN.